Bringing the “right” people, the “right” ideas and the “right” informations together is possible to go to success. Anyway most projects rarely reach their full potential because things are moving so quickly and one of the risk is to lose the big picture to get the business.
But which is the big and relevant picture?
Which are the meanings inside that picture?
And… which frames?
Everyone as best as he can!
Have Joy
Giannicola
(from CLUETRAIN)
A powerful global conversation has begun. Through the Internet, people are discovering and inventing new ways to share relevant knowledge with blinding speed. As a direct result, markets are getting smarter—and getting smarter faster than most companies.
1 – Markets are conversations.
2 – Markets consist of human beings, not demographic sectors.
3 – Conversations among human beings sound human. They are conducted in a human voice.
4 – Whether delivering information, opinions, perspectives, dissenting arguments or humorous asides, the human voice is typically open, natural, uncontrived.
5 – People recognize each other as such from the sound of this voice.
6 – The Internet is enabling conversations among human beings that were simply not possible in the era of mass media.
7 – Hyperlinks subvert hierarchy.
8 – In both internetworked markets and among intranetworked employees, people are speaking to each other in a powerful new way.
9 – These networked conversations are enabling powerful new forms of social organization and knowledge exchange to emerge.
10 – As a result, markets are getting smarter, more informed, more organized. Participation in a networked market changes people fundamentally.
Read the left 85 lines of the list at CLUETRAIN
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